brands

Freedom of marketing and brands remains vital in the 21st century

EURACTIV:  When consumers make decisions in the marketplace, they are voting with their wallets, writes Yaël Ossowski. Ossowski is the deputy director for the Consumer Choice Center. He wrote this op-ed ahead of the Brand Freedom Day conference on 6 June in Brussels. In a system of voluntary exchange, only consumers can decide if a company fails or […]

The consumer case for brand freedom in Singapore

SINGAPORE BUSINESS REVIEW: Consumers’ right to choose among different brands and regulators’ intent to control our consumptions clash more often than would think. Singapore banning certain acronyms such as IQ and cartoon figures likes teddy bears from baby milk powder is just one of the latest threats to brand and labeling freedom.

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