Slovak study fuels concerns about lower quality food in Eastern Europe

EURACTIV: The Consumer Choice Center is quoted in an article on the dual foods debate in Central and Eastern Europe.

In response to this article, Fred Roeder, Managing Director of the Consumer Choice Center, said, “Consumers are free to pivot to other products if they aren’t happy with the taste or consistency of some offered brands in their country. The fact that this didn’t happen shows that food producers apparently hit the local median taste with their regionalised strategy of ingredients. Calling for mandatory harmonization of the taste of products all across the EU is the last thing the EU and consumer need”.

“Stigmatising different tastes and percentages of fruit juice in drinks to an East-West conflict is wrong. There are also massive differences in taste, consistency, and color among fairly homogenous groups of countries. This is driven by consumer preferences and choice,” he added.

Read more: https://www.euractiv.com/section/agriculture-food/news/slovak-study-fuels-concerns-about-lower-quality-food-in-eastern-europe/

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About Fred Roeder

Fred Roder has been working in the field of grassroots activism for over eight years. He is a Health Economist from Germany and has worked in healthcare reform and market access in North America, Europe, and several former Soviet Republics. One of his passions is to analyze how disruptive industries and technologies allow consumers more choice at a lower cost. Fred is very interested in consumer choice and regulatory trends in the following industries: FMCG, Sharing Economy, Airlines. In 2014 he organized a protest in Berlin advocating for competition in the Taxi market. Fred has traveled to 100 countries and is looking forward to visiting the other half of the world’s countries. Among many op-eds and media appearances, he has been published in the Frankfurter Allgemeine Zeitung, Wirtschaftswoche, Die Welt, the BBC, SunTV, ABC Portland News, Montreal Gazette, Handelsblatt, Huffington Post Germany, CityAM. L’Agefi, and The Guardian. Since 2012 he serves as an Associated Researcher at the Montreal Economic Institute.