- Fact number 1. The essence of e-cigarettes is different from that of conventional cigarettes, and their purpose is to serve as a safer alternative that reduces health-associated risks.
- Fact number 2. Nicotine, also found in e-cigarettes and used in conventional nicotine replacement therapy, doesn’t increase the risk of serious illnesses (heart attack, stroke) or mortality.
- Fact number 3. Youth use of e-cigarettes is rare and most users are current or former smokers.
- Fact number 4. Vaping flavour bans might increase the cigarette uptake among teens and young adults and push adult vapers back to smoking.
“Most anti-vaping arguments fail to take into account the fact that vaping devices target tobacco consumers. This is similar to sugar consumption by people who suffer from diabetes: sugar substitutes are not a gateway to sugar because consumers switch to avoid the harmful effects of sugar. Sugar substitutes are not blamed for increased sugar consumption, and vaping devices serve a similar purpose should be equally endorsed,” said Maria Chaplia, Research Manager at the Consumer Choice Center and a co-author of the paper.
“We want our factsheet to be used by policymakers in Europe and across the world as a guide to a pro-consumer, pro-science, and pro-choice approach to lifestyle regulations. Vaping does help adult smokers quit. Our factsheet provides a valuable overview of the main studies on vaping, and we hope it will increase awareness of this harm reduction tool,” concluded Chaplia.