Consumer Choice Center Policy Hub

Prediction Markets: Turning Knowledge Into Better Forecasts

Explore how prediction markets work, what they offer consumers, and why clear rules matter for their future.

Understanding the debate

What are prediction markets, really?

Prediction markets let people trade contracts linked to future events, from economic indicators and elections to sports and entertainment. Participants buy and sell based on what they think will happen, with prices changing as new information enters the market.

For a simple contract that pays $1 if an event happens, a price of 60 cents can be read as roughly a 60% market-implied probability. That is a forecast, not a guarantee. Its value comes from bringing many people’s knowledge and expectations into one publicly visible signal.

Aren’t they just gambling?

A prediction contract and a sportsbook wager can concern the same event. But the business models differ: a traditional sportsbook sets odds and takes the other side of a wager, while a prediction exchange matches participants trading with one another.

People can still speculate recklessly and lose money. Understanding the incentives, pricing, and risks gives policymakers a better starting point than treating every product alike.

Explore the differences

Consumer Impact

Better information has value, even if you never trade.

Will interest rates fall? Could a government shutdown last weeks? How are expectations changing as new information emerges?
Prediction markets offer another way to assess uncertainty. Their forecasts can help consumers, businesses, journalists, and researchers understand what participants expect—and how strongly they expect it.
The benefit extends beyond the people buying contracts. Anyone following the market can consult its price signals without putting money at risk. Some contracts may also help participants manage exposure to particular events.
These markets will not eliminate uncertainty. They can make expectations more visible and give people another tool for making informed decisions.

Featured Video

Prediction Markets Are Not Gambling

Who sets the price? Who takes the risk? And how does the platform earn money?

Stephen Kent

Media Director

March 31, 2026

Our Arguments

Protect consumers. Preserve the power of prediction.

CCC supports rules that preserve access to useful forecasting tools while addressing the risks consumers face.

01 /CHOICE

Trust adults to make informed choices


Consumers have different interests, knowledge, and appetites for risk. Clear information and transparent terms help adults decide whether and how to participate, while preserving access to new forecasting tools.

02 /OVERSIGHT

Set consistent rules


Federal oversight through the CFTC offers a coherent framework that reflects how prediction markets work. Consistent standards give platforms and consumers greater certainty and avoid a patchwork of conflicting state gambling requirements.

03 /INTEGRITY

Protect market integrity


Consumers should know what each contract asks, how its outcome is determined, and when it settles. Clear terms, appropriate age restrictions, and safeguards against manipulation, misuse of non-public information, and conflicts of interest help build trust.

Resource Library

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